7/30/2019 2012-O Futuro Dos Espacos de Trabalho e a Economia Moderna-181012_EN

1/1

The Future of Workspaces and the Modern Economy: Some highlights of the

Global Workspace Association Conference

The Paradigm of the office market is radically changing and the themes discussed on

the 26th Edition of the Annual Conference of the Global Workspace Association, came

to confirm that reality. At this meeting, made in September this year in Baltimore (USA),

were debated the new workspaces market tendencies: the more recent concepts of

offices, the growth of the virtual offices and the major bet of the moment: the

Coworking. Several aspects were approached: from innovation strategies, conflictsmanagement between operators and clients, until the future of work meetings, work

spaces, passing through tips of how to improve the sales process, attract more clients

and fidelity strategies.

Despite the huge themes and speakers diversity, it was truly interesting to evidence all

agree with on the market tendencies. Mobility and flexibility became the words of order

to any business and work spaces are following these changes. Solutions such as the

Virtual Offices and the Coworking spaces grow at a worldwide level in an exponential

way.

Companies such as Pfizer, Microsoft or Accenture, when restructuring theirbusinesses, choose to put their workers in a telework regime, being this done from

home or through Business Centers that offercoworking spaces. In the last case, these

companies support the space costs, reaching significant savings facing the traditional

model, being possible for workers to work in a more flexible basis and increase their

performance level.

The secret is on giving power to the people. For such, the creation and expansion of

the Hybrid Business Centers, where clients can choose and move among several

models without leaving the same space (office,virtual office and coworking), is being a

success strategy. Also the development of mobile platforms such as the LiquidSpace,

the DaVinci Virtual or the myOffice App wins more and more adepts. Besides allowing

and international publicity for the Business Centers services, increasing the number of

clients, also allow the booking ofmeeting rooms,Coworking spaces and other services

in any part of the world.

In 2011 there were around 1 billion mobile workers and it is estimate that in 2015 this

number will increase to 1.3 billion. People choose where to work and, for the

Workspaces industry, there is an increasing services demand, in particular of the more

flexible models and of reduced costs, such as theVirtual Office and the Coworking.

At a time where there are business areas which stopped making sense and others that,

to keep up, have to adapt, the Workspaces win more and more relevance in the future

of businesses to work anywhere, at anytime, maximizing the efficiency and increase

personal satisfaction are the keywords of the modern economy.

Raquel Santana

Business Center Manager

Avila Business Centers

www.avilabusinesscenter.com

http://www.globalworkspace.org/26th_annual_gwa_conference/index.phphttp://www.espacoavila.com/gca/en/rental-offices/http://www.espacoavila.com/gca/en/virtual-offices/http://www.espacoavila.com/gca/en/virtual-offices/http://www.avilacoworking.com/en/http://www.espacoavila.com/gca/en/virtual-offices/http://www.avilacoworking.com/en/http://www.espacoavila.com/http://www.avilacoworking.com/en/http://www.espacoavila.com/http://www.espacoavila.com/gca/en/rental-offices/http://www.espacoavila.com/gca/en/rental-offices/http://www.espacoavila.com/gca/en/virtual-offices/http://www.avilacoworking.com/en/http://www.espacoavila.com/http://www.espacoavila.com/gca/en/meeting-rooms/http://www.espacoavila.com/gca/en/meeting-rooms/http://www.avilacoworking.com/en/http://www.avilacoworking.com/en/http://www.espacoavila.com/gca/en/virtual-offices/http://www.espacoavila.com/gca/en/virtual-offices/http://www.avilacoworking.com/en/http://www.globalworkspace.org/26th_annual_gwa_conference/index.phphttp://www.espacoavila.com/gca/en/rental-offices/http://www.espacoavila.com/gca/en/virtual-offices/http://www.avilacoworking.com/en/http://www.espacoavila.com/gca/en/virtual-offices/http://www.avilacoworking.com/en/http://www.espacoavila.com/http://www.avilacoworking.com/en/http://www.espacoavila.com/http://www.espacoavila.com/gca/en/rental-offices/http://www.espacoavila.com/gca/en/virtual-offices/http://www.avilacoworking.com/en/http://www.espacoavila.com/http://www.espacoavila.com/gca/en/meeting-rooms/http://www.avilacoworking.com/en/http://www.espacoavila.com/gca/en/virtual-offices/http://www.avilacoworking.com/en/