Sme Media Kit 2012

8/3/2019 Sme Media Kit 2012

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SMALL BUSINESSENTREPRENEURS

Media Kit

Editors Note

Readership Profile

Advertiser Profile

Subscription & Circulation

SME Category

Reader Affluence

Small Business Community

Entrepreneur Community

Franchise India

Tariff Plan

INDIAS

From left to right, Harish Bahl, (Fashion And You), Aishwarya Natarajan, (Indianuance), Gopala Krishna (Ratnagiri Impex), Javed Habib, (Javed Habib Hair & Beauty),Jay. V. Pagnis, (Brique Technology Solutions & Consulting), Dhansukh Chopra, (Generation Four Engitech), Lina Ashar, (Kangaroo Kids Education)

Featured in the SME MagazineInaugural Issue of


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oday there is a growing realization that need to start, manage and grow their

new businesses or existing businesses in businesses. The ensuing issues will be bothTgrowth phase can be built on a radically inspirational and informational, covering whatdifferent approach not just cheaper or faster inspires entrepreneurs and at the same time

but potentially with a greater probability of delivering real time solutions for growth

success. The "entrepreneur" is at the core of oriented Business Owners thus steering your

what makes an enterprise succeed and whether way through diverse roadblocks of successful

his IDEA is original, borrowed, or bought, this business ownership.

success can still be well accomplished throughI look forward to hear your views on the contentfocus and innovation.and areas you would like us to address in the

Small Medium Entrepreneur will equip publication. Please share your thoughts with

entrepreneurs with the critical information they me at [email protected]

Small Medium Entrepreneur will equip entrepreneurswith the critical information they need to start, manage

and grow their businesses.

Ritu Marya

Editor-in-Chief

2 | Media Kit | Small Medium Entrepreneur


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SME provides busy, often hard to reach, small-to-mid sizedbusiness entrepreneurs with essential business news,

consumer insight, ideas, opportunities and analysis for

growing their business.

Start-up entrepreneurs Small business owners (SMEs) Top league of the management- CEOs, CFOs, VPs Vendors and suppliers Marketing, tax and other resource consultants Aspiring entrepreneurs Students and management professionals Senior Managers Professionals

Self-Employed 62%Employed by someone else 38%

Employment Status

18 24 18%25 34 43%

35 49 24%50 64 15%

Age Distribution

Occupation

65%of our readers are between30 and 55 years old

70%are from the top executive management,owners, partners or directors


SME at a glance Small Business Ideas and Success Stories A Part of Franchise India Group, Indias largest

In-Depth Researched and Authentic Articles Integrated Franchise Solution Company Since 1999

Key Content Includes: Starting Your Business, More Than 100,000 Copies to be Circulated

Success Stories, Managing and Scaling the Business Pan India Distribution in More Than 230 Cities

Exclusive Features , Articles and Case Studies of Across India and All Domestic Airports

Successful Entrepreneurs Focused Readers and Advertiser from All Categories

13 Years Old Renowned Business Publication House Indias Largest Community of SMEs

Are you one of the

or afor or

If you are the one offering solutions to any of these entrepreneurs, you form our advertiser.

TECH SUPPLIER, REAL ESTATE DEVELOPER,

ADVERTISING COMPANY, SERVICE PROVIDERHOTEL CHAINS, BANKS, AUTOMOBILE ?

NON-TECH SUPPLIER,

INSURANCE COMPANY,AIRLINES, LOGISTIC CHAINS, TELECOM


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Subscription

40,000copies

Institutional orders

4,000copies

Complimentary

(SME owners)

5,000copies

Traditional Distribution

25,000copies

Distribution

Pan India

Modern Trends

10,000+retail outlets across the country

Sold over

Retail

17%Supplier

13%

SME


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Average HouseholdNew Worth

`500,000Use Investment Advisor

77.7%

Millionaire Households

22.3%Average Household Income

`10,00,000

Use a Tax Consultant Yes

Use Financial Planner Yes

Use Internet for business activities Yes

Financial Acumen

Investment in Stock Yes

Investment in Property Yes

Textile/Clothing

10%

Education

6%

Manufacturing

22%Food & Beverage

9%

Technology

15%

Real Estate

8%


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Focused on making India, the small

business stellar, while stressing on

providing the best possible

environment for growth to upcoming

and start-up entrepreneurs, the Small

Business Congress acts as the

torchbearer of the small business

industry and shows it the way forward.To salute the spirit of Indian

entrepreneurship, Franchise India has

taken plunge to launch a magazine

dedicated to this subject, providing the

right knowledge, information, advice

and opportunities to this growing

breed of entrepreneurs.

AWARDS 2012CONGRESS 2012

INDIA 2012GROW YOUR BUSINESS

300+ Professionals30 Speakers

300 Delegates

500+ Professionals45 Speakers

350 Delegates

Today, Entrepreneurship means getting the 7 Is of the entrepreneurial eco-things done in more efficient and system- Inspire, Ideate, Individual,creative way in response to the Incubate, Innovate, Invest andconstraints that exist in the eco-system. Internationalize- to create world classIts all about transforming an idea into enterprises. Our purpose is to cut down

product which people would like to everyday hurdles in the way of businesspossess alongside building the rapport growth alongside showing the clearof a successful company by joining hands picture of the business world towith think alike entrepreneurs. entrepreneurs. SME is for every new oldEntrepreneur India Congress is an and aspirant player of the industry.initiative to guide entrepreneurs through

400+ Professionals 40 Speakers 250 Delegates

NURTURING BUSINESSES OF MORE THAN 2,00,000 ENTREPRENEURS


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At Franchise India, a decade back, we envisioned a to seek what could be the next stride for their business

wave of entrepreneurship and took the big leap. Our enterprise. At Franchise India, we hope to give these

vision is now bearing fruit, as every year, 2, 00,000 of entrepreneurs the expertise to make their ideas

first time entrepreneurs are using our platform to start sustainable, scalable and transferable.

and grow their businesses. Over the decade, millions of

entrepreneurs have constantly been in touch with us

Magazine : 195x268mm, Size Perfect, Please provide cut marks.

Bleed margin of 3mm on all four side of the page & 3mm gutter space is required

Monthly

TARIFF PLAN


` 200,000

` 200,000

` 1,25,000

` 200,000

` 2,50,000

` 75,000

` 400,000

` 300,000

` 300,000

` 300,000

` 300,000

` 4,50,000

` 300,000

` 300,000

` 300,000

` 3,50,000

` 100,000

All dimensions are in mm

Convert to curve


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Magazines

Corporate Office: F-89/11, 1st Floor, Okhla Phase 1, New Delhi - 110020 Tel : +91 11 40665555 Fa x: +91 11 41634543

Faridabad: 411-415, 4th & 5th Floor, Charmwood Plaza, Eros Garden, Charmwood Village, Surajkund Road, Faridabad - 122009, Tel: 0129-4098888

Mumbai: 203, Patel Industrial Estate, B-40, Veera Industrial Layout, Opp. Fame Adlabs, New Link Road, Andheri West, Mumbai-53

Tel: 022 40685555, Mobile: 09320033302

Chennai: 2nd Floor, Above Hotel Ashirwaad,148/1, Habibulla Road, T. Nagar, Chennai - 600 017 Tel: 044 42124104, Mobile: 09344009420

Bangalore: Unit No 3, Level 3, Second Floor, #7 Cunningham Road, Bengaluru-560052 Tel: 080 49035555, Mobile: 09343930200

Hyderabad: Regus Business Centre, Hyderabad Pvt Ltd, Level 1, Mid Town, Road No. 1, Banjara Hills, Hyderabad. Mobile: 09392795423

Pune: Office No 202, Neetu Maya Co-operative Housing Society Ltd., Plot No 292, Down German Bakery Lane

Koregaon Park, Pune 41100, Mobile: 09021190262

Kolkata: Constantia Building Level 6, Room No. 626, 11, Dr. U N Bhramchari Road., Kolkata - 17, India , Mobile: 09331411327

For Sales

Prakash Iyer: 09323968158 or

email: [email protected]

D. Arun: 9382979605 or


For Editorial

Punita Sabharwal Kapoor: 9999797670 or


For Brand Integration and Distribution

Preetima Bhardwaj: 9312064301 or

email: [email protected],

Contact:

th 7 AWARDS FOR EXCELLENCEINRETAIL ING

2012th

9 InternationalFranchise andRetailShow 12th

10

FRO2012INDIA'S BIGGEST MULTI-CITYFRANCHISE & RETAIL SHOW INDIA 2012

India11Marketplace9th International Retail Real Estate Show

ENTREPRENEURSHIP

SUMMIT12

FASHIONFRANCHISE12 FRANCHISE12

F&BFood,Beverage & Hospitality Pavilion

JEWELLERYFRANCHISE12

INTERNATIONALFRANCHISE12

INTERNATIONAL

CONFERENCE

AWARDS 2012CONGRESS2012

INDIA 2012GROW YOUR BUSINESS UAE2012

NATIONAL FRANCHISEAND TRADESHOW

OPPORTUNITIESOPPORTUNITIESSHOW 2012SHOW 2012BUSINESSBUSINESSRetail

Events and Shows

7th International Retail Opportunity Expo

2012 2012 2012

INDIAN

LUXURYCONGRESS 2012

INDIAN

LUXURYAWARDS 2012

INDIAN

HOMECONGRESS 2012

INDIAN

HOMEAWARDS 2012

INDIAN

FMCGCONGRESS 2012

INDIAN

FMCGAWARDS 2012

DRIVING CONSUMPTION BUSINESS

WA LETL SHA E2012

NationalConvention on Businessof Education

Documents

Sme Media Kit 2012