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Start with trust

Esse Eu Indico

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Page 1: Esse Eu Indico

Start with trust

Page 2: Esse Eu Indico

Team Over 45 years combined

experience in start-ups and executive level management

Opportunity First mover in a $3.5B market to provide a peace of mind to

the Brazilian consumer

Traction Assembled Team

Built Platform Scalable Business Model

Funding Seeking $1.7M to grow our

platform, users, members and partners

The Angie’s List of Brazil

Page 3: Esse Eu Indico

Customers don’t feel safe

High advertising costs

Problem

No trust in service providers

Page 4: Esse Eu Indico

Solution

Customer feel safe

Trust through our vetting process

Lower advertising costs

Page 5: Esse Eu Indico

Product / Service

Search by localization Review Listings Contact the Service Directly

English Translation: Where Reputation is Important

The best place to encounter the best professionals

Page 6: Esse Eu Indico

Business Model Service professionals become members: Free for three months then….. $37/month

Future Products and Revenue: 1. App for members for scheduling and to open and close tickets 2. Voice activated app for consumers to have instant access to our

members 3. Advertisers – National and Local

Page 7: Esse Eu Indico

Competition Safe

Less Safe

More Expensive

Less Expensive

Page 8: Esse Eu Indico

8.5 Million Small Businesses

44.2 Million Searches for Service

Providers

117,539 Members in 3 years

$3.5 Billion Digital Ad Spending

Market Size

Page 9: Esse Eu Indico

Marketing Digital

Content Direct

Outstanding Customer Service

North American standard of customer care

Product Development

Growth Strategy

Strategic Partnerships

Apps for both members and consumers

Page 10: Esse Eu Indico

FOUNDER/CEO CO-FOUNDER/COO CTO

John Biester III Daniel Oettrich Rodrigo Martins

3 start-ups and 25 years of executive

management experience

Master Trainer and leader for cost

reduction in Latin America. Bosch

3 start-ups. 20 years in construction and implementation of

systems. MBA

Team

Page 11: Esse Eu Indico

Financials

Page 12: Esse Eu Indico

Funding Bootstrapped through MVP first 12 months. Seeking $1.7M (USD) in seed capital

• Target Close – Beginning of 4th Quarter

So we can • Reach $24.7M (USD) run rate by the 4th year • Scale/refine marketing/customer acquisition • Scale customer service • Scale infrastructure

Page 13: Esse Eu Indico

Start with trust

John E. Biester III Founder/CEO

[email protected] +55(11)96484-7368 /+55(11)96484-7368