Apresentações de Pesquisa

Tiago MassoniProfessor AdjuntoDSC/CEEIUniversidade Federal de Campina Grande03/04/2013

Agenda

✤ Tiago Massoni© 03/04/2013 1/230

•Introdução•conceitos•Preparação•Estrutura•Postura•Design de slides•Encerramento

Conceitos

✤ Tiago Massoni© 03/04/2013 2/230

•Retórica (do latim rhetorica, originado no grego [rhêtorikê], literalmente a «arte/técnica de bem falar», do substantivo rhêtôr, «orador») é a arte de usar uma linguagem para comunicar de forma eficaz e persuasiva.•A retórica é uma ciência (no sentido de um estudo estruturado) e uma arte (no sentido de uma prática assente numa experiência, com uma técnica).•Meios de persuasão•Ethos: forma do orador convencer o público•Pathos: apelos emocionais para alterar o julgamento•Logos: uso da razão e do raciocínio

WAKE UP!Reflexões sobre apresentações científicas

Tiago Massoni

Ideias gerais

As melhores ideias são inúteis se forem mantidas

só para você

cristalizar ideias;comunicá-las para outros;pegar feedback;networking.

artigo

apresentação

Impressionar a audiência com sua inteligência suprema

Falar tudo o que você sabe sobre um tópico

Apresentar todos os detalhes técnicos

NÃO É...

Dar uma intuição sobre o seu trabalho

Fazer audiência espumar de curiosidade para ler seu trabalho

Engajar, provocar, empolgar

E SIM...

Audiência é o mais importante

Audiência ideal

Entendo toda a teoria

Estou alerta e pronto para agir

Estou louco para ouvir as novidades do seu trabalho

Audiência real Ouvi falar da

teoria, mas

tenho coisas

mais

importantes a

fazer no meu

smartphoneNunca ouvi falar de você

Acabei de almoçar, e adoraria cochilar no ar-condicionado

Sua missão

ACORDÁ-LOSE fazê-los achar que valeu a pena

Preparação

Fuja do computador

tempo sem interrupções

conheça seu público

workshop da área em

específico

reunião de condomínio

conferência da grande área

defesa de tese

WDCOPIN

empresa interessada nos seus

resultados

no software...estruturar

Quando preparar?

com antecedência

OU

Quando preparar?

PREPARAR NA NOITE ANTERIOR

com antecedência

OU

Estrutura

Honeymoon period

Por que eu deveria estar ligado nesta apresentação?

Qual é o problema?

Por que este é um problema interessante?

2 minutos

80%

20%

Motivação

80%

20%

Ideia chave

Se a audiência lembrar apenas uma coisa da

sua apresentação, o que seria?

Ideia chave

ExemplosMotivam trabalho

Ilustram a ideia chave em funcionamento

Quando o tempo é curto, omita o caso geral, e não o exemplo

Métodos de Acesso•Do inglês accessor methods

•Métodos que acessam atributos da classe

• Expõe informação

•Métodos sem efeitos colaterais

•Nomenclatura padrão• tipo_retorno getAtributo() {...}

Métodos de Acesso public class Livro { private int anoDePublicacao; private String titulo; public int getTitulo(){

return titulo; }" public void setTitulo(String novoTit){ titulo = novoTit; } }

Método que retorna valores

Poder da estória“Forget powerpoint and statistics, to involve people at the deepest level,

you need to tell stories”Robert Mckee, Harvard Business Review

constrastes

Conexão emocional

our work will provide...

...safer and better products

UCP of Tampa Bay®

66% of Americansare obese or overweight.

All adults (66%)

Women 65 million   (62%)

Men 69 million   (71%)

134 million

OECD Factbook 2007

194 Presentation Zen Design

You can add a transition (dissolve) to smoothly change the text in sync with the narration. As the last slide dissolves in, it appears that the man fades out from the scene, creating a very emotional statement visually. (Image in slides from iStockphoto.com.)

This is the original slide, with no animation, about life expectancy in Australia in 2007. A static, rather typical slide. How could you show the difference in life expectancy in a more emotional way? One way is to take one slide and break it up into four slides that subtly animate via smooth dissolves (transitions) to tell a story. It is impossible to replicate the emotional effect of these animated slides in a book, but the four slides below should give you an idea.

-PZD_book.indb 194-PZD_book.indb 194 12/7/09 5:43:18 PM12/7/09 5:43:18 PM

Excerpted from Presentation Zen Design: Simple Design Principles and Techniques to Enhance Your Presentations by Garr Reynolds. Copyright © 2010. Used with permission of Pearson Education, Inc. and New Riders.

194 Presentation Zen Design

You can add a transition (dissolve) to smoothly change the text in sync with the narration. As the last slide dissolves in, it appears that the man fades out from the scene, creating a very emotional statement visually. (Image in slides from iStockphoto.com.)

This is the original slide, with no animation, about life expectancy in Australia in 2007. A static, rather typical slide. How could you show the difference in life expectancy in a more emotional way? One way is to take one slide and break it up into four slides that subtly animate via smooth dissolves (transitions) to tell a story. It is impossible to replicate the emotional effect of these animated slides in a book, but the four slides below should give you an idea.

-PZD_book.indb 194-PZD_book.indb 194 12/7/09 5:43:18 PM12/7/09 5:43:18 PM

Excerpted from Presentation Zen Design: Simple Design Principles and Techniques to Enhance Your Presentations by Garr Reynolds. Copyright © 2010. Used with permission of Pearson Education, Inc. and New Riders.

194 Presentation Zen Design

You can add a transition (dissolve) to smoothly change the text in sync with the narration. As the last slide dissolves in, it appears that the man fades out from the scene, creating a very emotional statement visually. (Image in slides from iStockphoto.com.)

This is the original slide, with no animation, about life expectancy in Australia in 2007. A static, rather typical slide. How could you show the difference in life expectancy in a more emotional way? One way is to take one slide and break it up into four slides that subtly animate via smooth dissolves (transitions) to tell a story. It is impossible to replicate the emotional effect of these animated slides in a book, but the four slides below should give you an idea.

-PZD_book.indb 194-PZD_book.indb 194 12/7/09 5:43:18 PM12/7/09 5:43:18 PM

Excerpted from Presentation Zen Design: Simple Design Principles and Techniques to Enhance Your Presentations by Garr Reynolds. Copyright © 2010. Used with permission of Pearson Education, Inc. and New Riders.

194 Presentation Zen Design

You can add a transition (dissolve) to smoothly change the text in sync with the narration. As the last slide dissolves in, it appears that the man fades out from the scene, creating a very emotional statement visually. (Image in slides from iStockphoto.com.)

This is the original slide, with no animation, about life expectancy in Australia in 2007. A static, rather typical slide. How could you show the difference in life expectancy in a more emotional way? One way is to take one slide and break it up into four slides that subtly animate via smooth dissolves (transitions) to tell a story. It is impossible to replicate the emotional effect of these animated slides in a book, but the four slides below should give you an idea.

-PZD_book.indb 194-PZD_book.indb 194 12/7/09 5:43:18 PM12/7/09 5:43:18 PM

Excerpted from Presentation Zen Design: Simple Design Principles and Techniques to Enhance Your Presentations by Garr Reynolds. Copyright © 2010. Used with permission of Pearson Education, Inc. and New Riders.

194 Presentation Zen Design

You can add a transition (dissolve) to smoothly change the text in sync with the narration. As the last slide dissolves in, it appears that the man fades out from the scene, creating a very emotional statement visually. (Image in slides from iStockphoto.com.)

This is the original slide, with no animation, about life expectancy in Australia in 2007. A static, rather typical slide. How could you show the difference in life expectancy in a more emotional way? One way is to take one slide and break it up into four slides that subtly animate via smooth dissolves (transitions) to tell a story. It is impossible to replicate the emotional effect of these animated slides in a book, but the four slides below should give you an idea.

-PZD_book.indb 194-PZD_book.indb 194 12/7/09 5:43:18 PM12/7/09 5:43:18 PM

Excerpted from Presentation Zen Design: Simple Design Principles and Techniques to Enhance Your Presentations by Garr Reynolds. Copyright © 2010. Used with permission of Pearson Education, Inc. and New Riders.

194 Presentation Zen Design

You can add a transition (dissolve) to smoothly change the text in sync with the narration. As the last slide dissolves in, it appears that the man fades out from the scene, creating a very emotional statement visually. (Image in slides from iStockphoto.com.)

This is the original slide, with no animation, about life expectancy in Australia in 2007. A static, rather typical slide. How could you show the difference in life expectancy in a more emotional way? One way is to take one slide and break it up into four slides that subtly animate via smooth dissolves (transitions) to tell a story. It is impossible to replicate the emotional effect of these animated slides in a book, but the four slides below should give you an idea.

-PZD_book.indb 194-PZD_book.indb 194 12/7/09 5:43:18 PM12/7/09 5:43:18 PM

Excerpted from Presentation Zen Design: Simple Design Principles and Techniques to Enhance Your Presentations by Garr Reynolds. Copyright © 2010. Used with permission of Pearson Education, Inc. and New Riders.

194 Presentation Zen Design

You can add a transition (dissolve) to smoothly change the text in sync with the narration. As the last slide dissolves in, it appears that the man fades out from the scene, creating a very emotional statement visually. (Image in slides from iStockphoto.com.)

This is the original slide, with no animation, about life expectancy in Australia in 2007. A static, rather typical slide. How could you show the difference in life expectancy in a more emotional way? One way is to take one slide and break it up into four slides that subtly animate via smooth dissolves (transitions) to tell a story. It is impossible to replicate the emotional effect of these animated slides in a book, but the four slides below should give you an idea.

-PZD_book.indb 194-PZD_book.indb 194 12/7/09 5:43:18 PM12/7/09 5:43:18 PM

Excerpted from Presentation Zen Design: Simple Design Principles and Techniques to Enhance Your Presentations by Garr Reynolds. Copyright © 2010. Used with permission of Pearson Education, Inc. and New Riders.

194 Presentation Zen Design

You can add a transition (dissolve) to smoothly change the text in sync with the narration. As the last slide dissolves in, it appears that the man fades out from the scene, creating a very emotional statement visually. (Image in slides from iStockphoto.com.)

This is the original slide, with no animation, about life expectancy in Australia in 2007. A static, rather typical slide. How could you show the difference in life expectancy in a more emotional way? One way is to take one slide and break it up into four slides that subtly animate via smooth dissolves (transitions) to tell a story. It is impossible to replicate the emotional effect of these animated slides in a book, but the four slides below should give you an idea.

-PZD_book.indb 194-PZD_book.indb 194 12/7/09 5:43:18 PM12/7/09 5:43:18 PM

Excerpted from Presentation Zen Design: Simple Design Principles and Techniques to Enhance Your Presentations by Garr Reynolds. Copyright © 2010. Used with permission of Pearson Education, Inc. and New Riders.

194 Presentation Zen Design

You can add a transition (dissolve) to smoothly change the text in sync with the narration. As the last slide dissolves in, it appears that the man fades out from the scene, creating a very emotional statement visually. (Image in slides from iStockphoto.com.)

This is the original slide, with no animation, about life expectancy in Australia in 2007. A static, rather typical slide. How could you show the difference in life expectancy in a more emotional way? One way is to take one slide and break it up into four slides that subtly animate via smooth dissolves (transitions) to tell a story. It is impossible to replicate the emotional effect of these animated slides in a book, but the four slides below should give you an idea.

-PZD_book.indb 194-PZD_book.indb 194 12/7/09 5:43:18 PM12/7/09 5:43:18 PM

Excerpted from Presentation Zen Design: Simple Design Principles and Techniques to Enhance Your Presentations by Garr Reynolds. Copyright © 2010. Used with permission of Pearson Education, Inc. and New Riders.

194 Presentation Zen Design

You can add a transition (dissolve) to smoothly change the text in sync with the narration. As the last slide dissolves in, it appears that the man fades out from the scene, creating a very emotional statement visually. (Image in slides from iStockphoto.com.)

This is the original slide, with no animation, about life expectancy in Australia in 2007. A static, rather typical slide. How could you show the difference in life expectancy in a more emotional way? One way is to take one slide and break it up into four slides that subtly animate via smooth dissolves (transitions) to tell a story. It is impossible to replicate the emotional effect of these animated slides in a book, but the four slides below should give you an idea.

-PZD_book.indb 194-PZD_book.indb 194 12/7/09 5:43:18 PM12/7/09 5:43:18 PM

Excerpted from Presentation Zen Design: Simple Design Principles and Techniques to Enhance Your Presentations by Garr Reynolds. Copyright © 2010. Used with permission of Pearson Education, Inc. and New Riders.

194 Presentation Zen Design

You can add a transition (dissolve) to smoothly change the text in sync with the narration. As the last slide dissolves in, it appears that the man fades out from the scene, creating a very emotional statement visually. (Image in slides from iStockphoto.com.)

This is the original slide, with no animation, about life expectancy in Australia in 2007. A static, rather typical slide. How could you show the difference in life expectancy in a more emotional way? One way is to take one slide and break it up into four slides that subtly animate via smooth dissolves (transitions) to tell a story. It is impossible to replicate the emotional effect of these animated slides in a book, but the four slides below should give you an idea.

-PZD_book.indb 194-PZD_book.indb 194 12/7/09 5:43:18 PM12/7/09 5:43:18 PM

Excerpted from Presentation Zen Design: Simple Design Principles and Techniques to Enhance Your Presentations by Garr Reynolds. Copyright © 2010. Used with permission of Pearson Education, Inc. and New Riders.

O que não colocar

•Background•O sistema FLUGOL•Limitações de FLUGOL•Visão geral da solução•PI-reducible decidability em FLUGOL•Resultados•Trabalhos relacionados•Conclusões e trabalhos futuros

Agenda

1

PowerPoint Culture

A better way

2

Concrete tips & advice

3

Q & A

4• Preparation• Design• Delivery

[PMW83] O melhor paper[SPZ88] Primeiro uso da abordagem[PN93] Aplicação da abordagem em outros contextos[XXB99] Limitações desta abordagem

Trabalhos Relacionados

Detalhes Técnicos

Postura

Estusiasmo

Bom humorSurpresa

Efeito geleia

Respire fundo Decore as

suas primeiras

falasMova-se

bastante, use os braços, faça gestos

Melhor preparação ENSAIO

chegue cedo, prepare a sala

Converse com as pessoas da sala, se tiver tempo

Nunca se desculpe

Evite ler os slides

“Esse coitado está lendo os slides. Eu posso ler mais rápido que ele. Como estou aqui, posso ler mais rápido que ele. Vou ler e consultar meu Facebook”

Fulano da Silva, membro qualquer da audiência em situações como esta

Boas práticas

Olhar no olho

Encare a audiência: procure a nodding person

Boas práticas

Aponte para a tela

Não apague as luzes

Variações de ritmo, volume

Tecnologia invisível

10-minute “breaks”

Uma técnica irritante

Uma técnica irritante

Revelar

Uma técnica irritante

Revelar

os pontos

Uma técnica irritante

Revelar

os pontos

deste jeito

Uma técnica irritante

Revelar

os pontos

deste jeito

um a um

Uma técnica irritante

Revelar

os pontos

deste jeito

um a um

a não ser

Uma técnica irritante

Revelar

os pontos

deste jeito

um a um

a não ser

por um bom motivo

Design

Death by Powerpoint

•Muitas pessoas tendem a colocar todas as palavras que vão falar em um slide

• Isso parece ser uma boa prática, pois deixa o apresentador mais tranquilo

•Mesmo que isso elimine a necessidade de memorizar a fala, na verdade isso faz seus slides ficarem poluídos, verborrágicos e entediantes

• Você vai perder a atenção da audiência rapidamente antes de chegar ao final do seu...

• continuando)...primeiro slide

aproveite o recurso VISUAL

Peer review

•Pessoas qualificadas diferem os trabalhos bons dos ruins

• Isso é importante pelo controle de qualidade

•Sem isso, dificilmente teríamos como entender o que realmente interessa na ciência

Peer review evolui a ciência

Métricas• Frequência

• quantas versões do software estão com determinada anomalia em relação ao tempo

• Granularidade

• em quantos módulos a anomalia aparece (alto ou baixo nível de granularidade)

• Escopo

• Anomalia afeta um pacote, ou mais um pacote (local ou global)

Frequência

Frequência

Granularidade

baixo nível alto nível

Frequência

Granularidade

baixo nível alto nível

Escopolocal global

Simplicidade

190 Presentation Zen Design

Simple slides that guide the eyes

Take a look at a few before-and-after slides. The “after” slides are the kind used in support of live talks where all of the words are coming from the speaker. The slides on the left show a rather arbitrary placement of elements and have poor hierarchy and dominance. While the slides at left have contrast, it is not clear why some things stand out and others do not. What are we supposed to look at fi rst, second, third? The eye tends to wander.

The slides on the right have better design priority or focal point. First, removing extraneous information from the slides improves the clarity. The samples here are very simple, but you can apply the general idea to more complex slides as well. Just be clear in your own mind where you want people to go fi rst (second, third, etc.) when the visual is shown.

Not only does the slide at left have too much text for a live talk, it’s not clear where the eye is supposed to go fi rst. We may notice the pictures, but they are very small. Should we look at the graph fi rst? Usually, the text at the top is the most important, but why is it so weak? In the text on the right, our eyes go to the jogger and then quickly to the key point in text.

The slide at left has too many colors—our eyes bounce around from one colorful column to the next. What’s the key point of the slide? Hard to tell. In the slide at right, our eyes go to the large text fi rst and then the red column (or vice versa) and then we look at the other columns.

BEFORE

BEFORE

AFTER

AFTER

-PZD_book.indb 190-PZD_book.indb 190 12/7/09 5:43:09 PM12/7/09 5:43:09 PM

Excerpted from Presentation Zen Design: Simple Design Principles and Techniques to Enhance Your Presentations by Garr Reynolds. Copyright © 2010. Used with permission of Pearson Education, Inc. and New Riders.

Simplicidade

190 Presentation Zen Design

Simple slides that guide the eyes

Take a look at a few before-and-after slides. The “after” slides are the kind used in support of live talks where all of the words are coming from the speaker. The slides on the left show a rather arbitrary placement of elements and have poor hierarchy and dominance. While the slides at left have contrast, it is not clear why some things stand out and others do not. What are we supposed to look at fi rst, second, third? The eye tends to wander.

The slides on the right have better design priority or focal point. First, removing extraneous information from the slides improves the clarity. The samples here are very simple, but you can apply the general idea to more complex slides as well. Just be clear in your own mind where you want people to go fi rst (second, third, etc.) when the visual is shown.

Not only does the slide at left have too much text for a live talk, it’s not clear where the eye is supposed to go fi rst. We may notice the pictures, but they are very small. Should we look at the graph fi rst? Usually, the text at the top is the most important, but why is it so weak? In the text on the right, our eyes go to the jogger and then quickly to the key point in text.

The slide at left has too many colors—our eyes bounce around from one colorful column to the next. What’s the key point of the slide? Hard to tell. In the slide at right, our eyes go to the large text fi rst and then the red column (or vice versa) and then we look at the other columns.

BEFORE

BEFORE

AFTER

AFTER

-PZD_book.indb 190-PZD_book.indb 190 12/7/09 5:43:09 PM12/7/09 5:43:09 PM

Excerpted from Presentation Zen Design: Simple Design Principles and Techniques to Enhance Your Presentations by Garr Reynolds. Copyright © 2010. Used with permission of Pearson Education, Inc. and New Riders.

Projete slides para a

última fila

Evite “ruído”before

after

Animação e Coresusar com

muitomuito muito

muito

muitomuito

muitomuito

CUIDADO!

Encerrando

Terminar no

Tempo

Audiência automaticamente para de escutar quando o tempo termina

Q&A

Lições estão em todos os lugares

Por fim, make your point

Mensagem Final

O padrão geral é tão baixo que não precisa ser fantástico

para se destacar