Upload
valdir-f-soares
View
220
Download
0
Embed Size (px)
Citation preview
7/30/2019 PRODUTO_MOODBOARD
1/38
Departamento de Desenho Industrial / EBA - UFRJ
Metodologia deProjetoPROGRAMA DA DISCIPLINA / BAI-430 / 2012-2
Prof. Valdir F. Soares
07/10/2012
MOODBOARD, PAINEIS SEMNTICOS
7/30/2019 PRODUTO_MOODBOARD
2/38
For this assignment you are required to make a MOOD/ IMAGE BOARD that you will
use to help you with your main design project (A3:Main Design). Follow the task
instructions below carefully and use the audio player and EXPLORE links for more help.
Your choices of Design Category are: Fashion, Product, Architecture, Interior, Vehicle,
Furniture and Garden design.
Task 1:Collecting appropriate images
Begin this assignment by searching and finding a variety of images that you can
use for your Moodboard.
Use the webpage icon (EXPLORE) to go to a list of image search engines that will
help you find appropriate images for your work. Or, if known use any other
sources that you may know of which will help you find and save digital pictures
to your PC for this assignment. Your MOODBOARD should display a range of images for each of the design
categories that you may use for your next assignment - A3: Design. For that
reason you will need to find relevant images for at least 3 different categories.
You should collect at least 10 images for each category.
As soon as you find appropriate images for your categories save them to your PC
by using the RIGHT-CLICK and SAVE TARGET AS mouse function. Be sure that
you save FULL-SIZE images and not thumbnails!
Try to manage how you save images so that you can find them easily for the next
task. Use appropriate file names, and save them into folders.
7/30/2019 PRODUTO_MOODBOARD
3/38
Task 2: Making your Moodboard
1. After you have collected all of your pictures and they are saved on to your PC
your next task is to create a collage of your images, so that they can be viewed
collectively (together).
2. You can use any appropriate program that your PC allows you to do this, but I
recomend that you use Word or similar program.
3. Photobucket is an excellent online social photo site that allows you to store
pictures online, you can then create slideshows and scrapbooks easily within the
site using pictures that you have added. You can access Photobucket by using
the weblink icon (EXPLORE).
7/30/2019 PRODUTO_MOODBOARD
4/38
Task 3: Submitting your sample work
When you have finished making your moodboard you will need to submit a
sample of your work for marking.
If you have made your moodboard using MS Word or similar program you need
to use the SUBMIT WORK button located at the bottom right of the assignment
page (under the EXPLORE section). Use the bottom browse button, locate your
work, click OPEN then click OK.
If you have made a moodboard using Photobucket you need to submit a link to
your work. To do this you first need to save your link inside your folder for this
assignment. Use the WORK ON THIS ASSIGNMENT link located next to the
submit work button.
Click the NEW tool and select LINK. Then give your link a name such as: My
Moodboard (followed by your name). Click next/ edit and then copy the
DIRECT LINK url from your photobucket work and paste the copied link into the
cell. Then click OK.
Return to the assignment page (A2 Moodboard) and click on the SUBMIT
WORK button. Use the TOP browse button and click on the folder (A2
Moodboard) for this assignment, inside this folder you should see your
previously saved link. Tick the box and click SELECT, then click OK to submit
your link.
7/30/2019 PRODUTO_MOODBOARD
5/38
moodboard
metodologa
Psicolgicamente hablando, una persona tiende a tomar ladecisin de comprar un producto o acceder a un servicioms fcilmente si, a travs de la manera en la que ste sepresenta, llega a ellos emocionalmente.(Esto puede lograrse visualmente)
La manera en que se puede construir este lazo emocionales mediante el diseo, que crea la sensacin decalidad, cercana o cualquiera sea el concepto quese desea transmitir.
Entonces, cmo planifco un diseo tal que produzca unbuen resultado, qu tcnica puedo ocupar para desarrollaruna esttica coherente?
Una buena solucin es el moodboard.
7/30/2019 PRODUTO_MOODBOARD
6/38
7/30/2019 PRODUTO_MOODBOARD
7/38
El moodboard es una coleccin de imgenes,recortes, texto, colores en determinada composicin,croquis, materiales, y conceptos para describir ytransmitir emociones.
Se obtiene una respuesta que permita defnir a qu estilosy preferencias responde mejor el cliente, para poder realizarun trabajo de diseo equilibrado entre los requerimientosque pueda tener un diseo y la respuesta a los valores ypreferencias estticas del cliente.
En pocas palabras, un diseo efectivo, que guste a lamayora y al cliente tambin.
Puedes utilizar fotos, dibujos, tipografa, color, de maneradigital o a mano...
l tcnic es lie.
moodboarddefnicin
7/30/2019 PRODUTO_MOODBOARD
8/38
Se parte de los resultados obtenidos de la investigacinprevia realizada analizando varios factores comola competencia, las tendencias y muy importante, lainformacin obtenida del cliente, el diseador debe formarseuno o varios caminos estticos a seguir.
Es entonces cuando debe conformarse el Moodboard,uniendo ejemplos, pantallazos, colores, tipografas y todo loque sirva de inspiracin para presentarlo al cliente y obteneruna respuesta simple. Que le gusta y que no. Tendremos labase para crear sin necesidad de haber creado un diseodefnitivo.
De esta forma ya tenemos una idea bastante concreta de quespera el cliente y podemos entregar un diseo mucho mscertero ahorrndonos fracasos y por tanto que se desequilibrela relacin tiempo disponible y presupuesto.
moodboardelaboracin
7/30/2019 PRODUTO_MOODBOARD
9/38
moodboard?entonces, qu debera incluir enmi
Paleta de coloresFormasTexturasEfectos (degradado, sombras, volumen opacidad, etc)Imaginario vivo(Luz)
7/30/2019 PRODUTO_MOODBOARD
10/38
7/30/2019 PRODUTO_MOODBOARD
11/38
7/30/2019 PRODUTO_MOODBOARD
12/38
7/30/2019 PRODUTO_MOODBOARD
13/38
7/30/2019 PRODUTO_MOODBOARD
14/38
7/30/2019 PRODUTO_MOODBOARD
15/38
7/30/2019 PRODUTO_MOODBOARD
16/38
7/30/2019 PRODUTO_MOODBOARD
17/38
7/30/2019 PRODUTO_MOODBOARD
18/38
7/30/2019 PRODUTO_MOODBOARD
19/38
7/30/2019 PRODUTO_MOODBOARD
20/38
7/30/2019 PRODUTO_MOODBOARD
21/38
7/30/2019 PRODUTO_MOODBOARD
22/38
7/30/2019 PRODUTO_MOODBOARD
23/38
7/30/2019 PRODUTO_MOODBOARD
24/38
7/30/2019 PRODUTO_MOODBOARD
25/38
7/30/2019 PRODUTO_MOODBOARD
26/38
7/30/2019 PRODUTO_MOODBOARD
27/38
7/30/2019 PRODUTO_MOODBOARD
28/38
7/30/2019 PRODUTO_MOODBOARD
29/38
7/30/2019 PRODUTO_MOODBOARD
30/38
7/30/2019 PRODUTO_MOODBOARD
31/38
7/30/2019 PRODUTO_MOODBOARD
32/38
7/30/2019 PRODUTO_MOODBOARD
33/38
7/30/2019 PRODUTO_MOODBOARD
34/38
7/30/2019 PRODUTO_MOODBOARD
35/38
7/30/2019 PRODUTO_MOODBOARD
36/38
7/30/2019 PRODUTO_MOODBOARD
37/38
7/30/2019 PRODUTO_MOODBOARD
38/38